
Kavya Karnatac, born in 1997 in Nainital, Uttarakhand, grew up traveling across India with her family by bike—experiences that sparked her curiosity for places and people. She went on to earn her Bachelor’s in English from Lady Shri Ram College in Delhi, and completed her Master’s in Media and Cultural Studies at Tata Institute of Social Sciences in Mumbai. Her formative work included documentaries on Mumbai’s Aarey forest and its Indigenous communities, shaping her future mission to tell stories that matter
In 2022, Kavya left her role at Pocket Aces’ Nutshell India and launched KK Create—a channel aimed at telling raw, human stories from India’s 800 districts. Her goal: to spotlight lives that are often overlooked and misunderstood. Since then, her work has drawn global attention.
Over just two years, KK Create has released 466 videos, amassing nearly 1 billion views and building a devoted audience of over 2 million followers and 2 million YouTube subscribers. Notable videos include a bold exposé from Ghazipur’s massive landfill and thoughtful content on Rajasthan’s water issues and Dhanbad’s coal mines—stories that have garnered millions of views.
Kavya’s style is different—she blends journalism and education with compassion. She debunks myths (like “Rajasthan is only desert”) and uses simple tools—craft models, on-site shoots, quizzes—to engage her audience.Recently, she declined a Rs 3.6 lakh offer to cover a high-profile wedding, citing her commitment to authenticity over flashy promotions—a stance that sparked widespread media praise about influencer ethics
In 2025, Kavya earned a well-deserved spot in Forbes India’s “30 Under 30”, praised for giving a voice to everyday Indians and transforming overlooked landscapes into compelling storytelling ground. Environmentalists and educators acknowledge her commitment to shifting the focus in India’s digital media from sensationalism to substance.
She humanizes India’s diverse social fabric through genuine storytelling.She educates and entertains without sacrificing integrity or authenticity.She’s a role model for young creators who want to make a difference, not just content.